When negotiating contracts, a certain volume commitment is specified over a specific timeframe. However, during that period, actual orders are influenced by end-product customer orders, inventory management or alternative supplies because of competitive products. In conclusion, a lot of different factors have an impact on contract fulfilment. With predictive modelling we can accurately predict the volumes clients will fulfil compared to the actual contract.
Using contract fulfilment prediction, sales and customer managers can timely be flagged of misalignments.